TikTok News Account Following by Age in Germany — 2025
Review 2025: Share of 18–24 year-old TikTok users following news is 24.6% +6.8pp vs. 35–44
Info
- Sample size
- n = 9,052
- Data date
- 2025
- Segment
- All segments
- Platform
- TikTok, Users
- Market
- Germany
Analysis
One in five German TikTok users aged 18+ follows at least one news or current-affairs account, but younger users drive most of that traffic. The 18–24 cohort reaches 24.6%, declining to 17.6% among 35–44 year-olds—a 7-percentage-point gap that reflects TikTok's core demographic skew. News follows remain a niche behaviour relative to entertainment, yet youth engagement suggests the platform is becoming a secondary news source for younger Germans.
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Methodology
German TikTok users aged 18+ active during 2025, weighted to AGOF online population (16+). News accounts identified via a precision-curated allowlist of 99 outlets including Tagesschau, RTL Aktuell, and other major German and international news brands. Following determined by user-account intersection; 95% bootstrap confidence intervals shown by age group.
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